Understanding a market isn’t about watching a trend evolve but about understanding what is behind the trend and where it will go next. In this article, I’ll share our vision of the processes that are now impacting GameFi — and how to use them to create a successful strategy. You…

Almost every blockchain founder thinks that their project is the best in the market. You must have heard a startup team say something along the lines of, ‘We are the best because we are better’. This unfounded optimism about one’s product leads to sad results: in 90% (if not in…

It is difficult not to make the “survivorship bias” of relying solely on the inner voice during the project’s launch and development. This article will look at five projects where the intention did not match reality. Project №1: We understand our audience and are looking for experienced crypto-users who want…

In Q3 2022, BDC Consulting conducted a study of token sale participants, including a series of 10 in-depth interviews. A full transcript of one of them is provided below, together with the hypotheses that we drew up based on the interview. These hypotheses were later tested via a survey of…

A startup’s long-term success depends on the professionalism and passion of its team. The more competent and engaged they are, the higher the chances for success. This is particularly relevant for projects that are new to the market and want to attract the best experts in the field quickly. How…

BDC Consulting helps Web3 projects grow their business and make data-driven strategic decisions. To obtain that data, we conduct global market research, using information from public sources, personal interactions with the target audience, and competition analysis. It’s the latter — competitor analysis — that we’ll talk about in this article…

ASO, or App Store Optimization, is a cheap and efficient way to get more organic installs in Google Play and App Store. Combining this tool and localization for different GEOs, we dramatically increased the number of downloads for a crypto wallet, in spite of high competition. The challenge: increase the number of crypto wallet installs in spite of Google’s ban on crypto ads Google and Facebook still…

BDC Consulting’s most important mission is to help clients optimize the value of their business. The question then becomes: how do you assess a company’s value correctly? In this article, we will talk about the key valuation methods and the main mistakes that startup founders make when using them. Introduction An…

When it comes to GameFi IDOs and especially INOs (Initial NFT Offerings), in-depth preliminary research is key. Here is how we helped a successful studio with over 250 million installs plan an INO for a new P2E game. Who will benefit from the case? Game studios considering the transition from Web 2.0 to Web 3.0 …